Viber messaging for real estate agencies
Viber is one of the most popular apps installed on smartphones of millions of users worldwide. Marketing managers of successful companies take advantage of it, setting up distribution of informational and promotional materials via the messenger. Devino Telecom experts also believe that Viber messaging for a real estate agency is one of the most efficient marketing tools.
Which cases require Viber messaging for real estate service providers
Subscribers will be happy to receive messages in the following cases:
- Help with finding an office or residence. If one is actively searching for a real estate, he or she will be waiting for messages from a real estate agent, because you never know when a match will pop-up. Be sure to accompany the text with pictures and videos, this will ensure that your messaging is descriptive and interesting.
- Promotional Viber messaging for a real estate agency. Tell your subscribers about discounts and deals. Mortgage loans under the minimum interest rate, an offer to buy a real estate for an attractive price - these are great occasions for messaging.
- News. Keep your subscribers updated on what’s going on in the real estate world. Share useful information about developers, new laws and everything else which could in one way or another impact daily buys and sales deals. Adhere to the principle: forewarned is forearmed.
- Notifications targeted at certain parts of the audience. This could mean for example members of a building cooperative. They will appreciate any notifications on the construction process and other news directly related to their housing project.
- Events and various activities for those who have been using services of your real estate agency. The aim of such messaging is to remind of yourself and make your subscribers recommend your agency to their friends and relatives, even if they themselves are not planning to seek your services anytime soon. Such events could be creative competitions with prizes.
- Complementary sales. Those who have already bought an apartment might need a parking lot or basement. Make an offer which would meet the needs of home-owners before they even contact you.
- Life-hacks. Create a message that catches users. Such as: “10 Scandinavian Designs”, “Do It Yourself Renovation: 5 secrets to give a new look to your apartment”.
Examples of Viber messaging for real estate agencies
- “Hello Igor! New item matching your request: a two-bedroom flat in 5 minutes from Frunzenskaya metro, fully renovated, floor 5/8, 12 sq m 38.000.000, negotiable. YourHouse Real Estate Agency, tel. 858-585, site.org”.
- “Antonina, greetings! Today the construction of an apartment building in “Vyshehrad” Housing Estate breaks ground. Till the end of the month, the price for an apartment starts from 2 million RUB. Call us now! YourHouse Real Estate Agency, tel. 858-585, site.org".
- “Victoria, we are happy to announce an opening of a new YourHouse office at the address: 21 Gorda str. Opening hours: Mon-Fri from 9:00 till 20:00. Tel. 545-4540”.